How to strategize Marketing for LARPs

Mary Buennagel

Workshop for Organisers & Designers, Anyone interested in the subject, Other

How can Marketing Work for LARP organizers and what are some Key challenges they meet? Together we will create a from Scratch strategy for a Fake LARP as an example how Marketing might Work. We will Take a Look at Branding, target groups, influencers, channels and how to work clever with Zero to Low budget.

 Organisers get basic information to create their own Marketing strategy and concept.

Sun 11:00 – 12:45 Duetten 15/15

 

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